About Becky Vazquez

My Journey So Far

"Once Upon a Time..."

We’ve all heard these words before.  The iconic opening to countless fairy tales. They immediately draw us in and set the stage for the adventure to come. 

From the caveman days to the present, no matter how much technology has evolved and politics and nature have shaped the world, the one thing that has never changed is our deep desire for human connection through story.

Stories pass down precious knowledge from one generation to the next. They instill in us cultural beliefs and values.

But more than that, stories affirm who we are, and that our lives have meaning. They lend perspective and demonstrate that we are most certainly not alone.

Story has been a driving force for me throughout my life.

"We must be willing to get rid of the life we've planned, so as to have the life that is waiting for us."

– Joseph Campbell

becky sunshine

It started in elementary school, when I would participate in storytelling festivals in my community. I’d memorize a story, and then act it out in front of a room of my peers.

I enjoyed putting my own twist on the characters' voices and mannerisms. I especially loved being able to capture a room's attention.

In high school I started to dive deep into film. During the summer I watched 3 films every day, using the Netflix and Blockbuster mailer DVD program. I couldn’t wait for the next film to arrive in my mailbox.

Then in college, I majored in Cinema Studies and dove deep into various genres and styles of film. I learned how master directors, screenwriters, and actors all come together to develop a theme and bring it to life on screen. How they deliver their message using color, types of shots, pacing, dialogue, and silence.

After film school I went to grad school and completed my masters in Marketing. I loved that it allowed me to combine creativity with strategy. I interned at several arts and cultural nonprofits and was able to use my marketing know-how to help them navigate social media and reach out to those they serve in the community.

 In 2015 I moved to Austin, TX. I began working for a great film organization as a grant writer. Not making films or working with filmmakers, but supporting them and the organization in my own way. I would’ve preferred to be working directly with artists or creating programs myself, but I was happy to just be supporting the mission.

And then one day, everything changed.
I was laid off.

I now had NO INCOME, no savings, and needed to figure out what to do next. FAST.

But surprisingly, I was calm. I was relieved.

Why? Because I realized that this was my opportunity to create a life that felt much more aligned with my passions and desired lifestyle.


"The cave you fear to enter holds the treasure you seek."

– Joseph Campbell

So I got to work setting up my business. I didn’t know anyone who had their own online business, so I started by reading lots of blogs and enrolling in several courses. 

I decided to combine my love for storytelling and my M.S. in Marketing and offer personal brand marketing services to online coaches.

In the beginning I enjoyed some success. I had consistent clients and had replaced my previous job’s income. And then, as tends to happen in the freelance world, one of my big clients no longer needed my services and I was back to struggling to make ends meet.

I began to wonder whether I would be able to make a living as a storyteller at all. I started to think about my time in the film organization and my original desires to work directly with creators and be a creator myself. I was doing some of that already with my marketing services, but I wasn’t creating! This was a big hole that I needed to fill, but the idea of making it as an artist seemed utterly daunting.

This brought things into stark focus for me. Why wasn’t I taking the path that deep down I wanted to take? I realized I had been playing it safe all this time for fear of failure. I knew if I was going to achieve my dreams, I needed to learn the tools to help me transform my thinking. 

So I found a mentor, began meditating, journaling, reading Carl Jung, Joseph Campbell, and the classic myths.  It was a challenge for me to surrender my need to plan and control everything, and instead listen to what my soul wanted. I stopped focusing on what I “should” be doing, and started focusing on what felt good. This changed everything for me. 

When I learned to finally unite my conscious mind (ego) with my unconscious mind (soul), I was able to become the best and most integrated version of myself.

As a result, I was able to answer my soul’s calling and be the storyteller I always wanted to be.

Now I help creators like myself share their gifts with the world through my mythology-infused programs. By combining my skills and past experiences with my passion for story, I am able to bring strategy, creativity, mindfulness, and mythic wisdom to everything I create.

"Follow your bliss and the universe will open doors for you where there were only walls."

– Joseph Campbell

This is what I want for you too. I want you to live a life that ignites your soul. That feels so aligned and embodied with you that it fills you with joy and endless possibilities.

If you’ve been looking for permission to craft the life that matches your heart's vision, consider this a bright flashing neon sign telling you to GO FOR IT.

It’s time to embrace the unknown journey ahead and the adventure that awaits.

You owe it to yourself to live up to your fullest potential, and I'd be honored to help guide you on your quest.


Through the power of myth, I’ll provide you the tools to create a life that feels aligned and inspired.